sherry makes you merry, bacardi helps you pardy

The Sincere Brewing Company
Traveller's Delight

Trading as a family business, The Sincere Brewing Company are desperately keen for you to like their beers. So much so, that if you write to them after a disappointing pint, they will wailing and punching themselves before politely declining a refund. More than one complaint in a month, and they cut the crap, and mash out their wrists with a brass star. This has only happened once, so far - and the only brewer left is the illiterate and deaf son Terry, who never understood why everyone he loved was dying around him.